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Python Crash Course: A Hands-On, Project-Based Introduction to Programming

By Eric Matthes

No Starch Press
Released: 2015-11-01
Paperback (560 pages)

Python Crash Course: A Hands-On, Project-Based Introduction to Programming
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  • No Starch Press
Product Description:
Python Crash Course is a fast-paced, thorough introduction to Python that will have you writing programs, solving problems, and making things that work in no time.

In the first half of the book, you’ll learn about basic programming concepts, such as lists, dictionaries, classes, and loops, and practice writing clean and readable code with exercises for each topic. You’ll also learn how to make your programs interactive and how to test your code safely before adding it to a project. In the second half of the book, you’ll put your new knowledge into practice with three substantial projects: a Space Invaders–inspired arcade game, data visualizations with Python’s super-handy libraries, and a simple web app you can deploy online.

As you work through Python Crash Course you’ll learn how to:
–Use powerful Python libraries and tools, including matplotlib, NumPy, and Pygal
–Make 2D games that respond to keypresses and mouse clicks, and that grow more difficult as the game progresses
–Work with data to generate interactive visualizations
–Create and customize Web apps and deploy them safely online
–Deal with mistakes and errors so you can solve your own programming problems


If you’ve been thinking seriously about digging into programming, Python Crash Course will get you up to speed and have you writing real programs fast. Why wait any longer? Start your engines and code!

Uses Python 2 and 3

HTML and CSS: Design and Build Websites

By Jon Duckett

Jon Duckett
Paperback (490 pages)

HTML and CSS: Design and Build Websites
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  • HTML CSS Design and Build Web Sites
Product Description:
A full-color introduction to the basics of HTML and CSS from the publishers of Wrox! 

Every day, more and more people want to learn some HTML and CSS. Joining the professional web designers and programmers are new audiences who need to know a little bit of code at work (update a content management system or e-commerce store) and those who want to make their personal blogs more attractive. Many books teaching HTML and CSS are dry and only written for those who want to become programmers, which is why this book takes an entirely new approach.

  • Introduces HTML and CSS in a way that makes them accessible to everyone—hobbyists, students, and professionals—and it’s full-color throughout
  • Utilizes information graphics and lifestyle photography to explain the topics in a simple way that is engaging
  • Boasts a unique structure that allows you to progress through the chapters from beginning to end or just dip into topics of particular interest at your leisure

This educational book is one that you will enjoy picking up, reading, then referring back to. It will make you wish other technical topics were presented in such a simple, attractive and engaging way!

This book is also available as part of a set in hardcover - Web Design with HTML, CSS, JavaScript and jQuery, 9781119038634; and in softcover - Web Design with HTML, CSS, JavaScript and jQuery, 9781118907443.

Friction: Passion Brands in the Age of Disruption

By Jeff Rosenblum

POWERHOUSE
Released: 2017-05-23
Hardcover (240 pages)

Friction: Passion Brands in the Age of Disruption
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  • POWERHOUSE
Product Description:
Every industry around the globe is being completely disrupted. Stalwart brands are losing market share to upstarts that capture our collective consciousness. Trillions of dollars are at stake.
 
Brands know a new approach is needed. But most don’t realize the strategic underpinnings need to change. Great brands are no longer built through interruptive advertisements.
 
Friction argues that brands don't simply need clever messages or new, shiny technologies. They need a fundamental change in strategy. Friction provides a system for embracing transparency, engaging audiences, creating evangelists, and unleashing unprecedented growth.
 
The authors of Friction have worked on some of the industry's most innovative assignments for the world’s most successful brands. This groundbreaking book reveals how corporations can divorce themselves from legacy business models to create a passion brand. A brand that breaks its addiction to traditional advertising. A brand that empowers its customers. A brand that dominates the competition.

Web Design with HTML, CSS, JavaScript and jQuery Set

By Jon Duckett

Wiley
Paperback (1152 pages)

Web Design with HTML, CSS, JavaScript and jQuery Set
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  • Wiley
Product Description:
A two-book set for web designers and front-end developers

This two-book set combines the titles HTML & CSS: Designing and Building Web Sites and JavaScript & jQuery: Interactive Front-End Development. Together these two books form an ideal platform for anyone who wants to master HTML and CSS before stepping up to JavaScript and jQuery.

HTML & CSS covers structure, text, links, images, tables, forms, useful options, adding style with CSS, fonts, colors, thinking in boxes, styling lists and tables, layouts, grids, and even SEO, Google analytics, ftp, and HTML5. JavaScript & jQuery offers an excellent combined introduction to these two technologies using a clear and simple visual approach using diagrams, infographics, and photographs.

  • A handy two-book set that uniquely combines related technologies
  • Highly visual format and accessible language makes these books highly effective learning tools
  • Perfect for beginning web designers and front-end developers

Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (3rd Edition) (Voices That Matter)

By Steve Krug

Krug Steve
Paperback (216 pages)

Don t Make Me Think, Revisited: A Common Sense Approach to Web Usability (3rd Edition) (Voices That Matter)
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  • Don t Make Me Think Revisited A Common Sense Approach to Web Usability
Product Description:
Since Don’t Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug’s guide to help them understand the principles of intuitive navigation and information design. Witty, commonsensical, and eminently practical, it’s one of the best-loved and most recommended books on the subject.

Now Steve returns with fresh perspective to reexamine the principles that made Don’t Make Me Think a classic–with updated examples and a new chapter on mobile usability. And it’s still short, profusely illustrated…and best of all–fun to read.

If you’ve read it before, you’ll rediscover what made Don’t Make Me Think so essential to Web designers and developers around the world. If you’ve never read it, you’ll see why so many people have said it should be required reading for anyone working on Web sites.


“After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book.”
–Jeffrey Zeldman, author of Designing with Web Standards

 

Starting Out with Python (4th Edition)

By Tony Gaddis

Pearson
Paperback (744 pages)

Starting Out with Python (4th Edition)
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Product Description:

For courses in Python programming.

 

A clear and student-friendly introduction to the fundamentals of Python

In Starting Out with Python®, 4th Edition, Tony Gaddis’ accessible coverage introduces students to the basics of programming in a high level language. Python, an easy-to-learn and increasingly popular object-oriented language, allows readers to become comfortable with the fundamentals of programming without the troublesome syntax that can be challenging for novices. With the knowledge acquired using Python, students gain confidence in their skills and learn to recognize the logic behind developing high-quality programs.  Starting Out with Python discusses control structures, functions, arrays, and pointers before objects and classes. As with all Gaddis texts, clear and easy-to-read code listings, concise and practical real-world examples, focused explanations, and an abundance of exercises appear in every chapter. Updates to the 4th Edition include revised, improved problems throughout, and new Turtle Graphics sections that provide flexibility as assignable, optional material.

 

Also Available with MyLab Programming.

MyLabProgramming is an online learning system designed to engage students and improve results. MyLab Programming consists of programming exercises correlated to the concepts and objectives in this book. Through practice exercises and immediate, personalized feedback, MyLab  Programming improves the programming competence of beginning students who often struggle with the basic concepts of programming languages. 


Note: You are purchasing a standalone product; MyLab Programming does not come packaged with this content. Students, if interested in purchasing this title with MyLab Programming, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information.


If you would like to purchase both the physical text and MyLab Programming, search for:


0134543661 / 9780134543666 Starting Out with Python Plus MyLab Programming with Pearson eText -- Access Card Package, 4/e

 

Package consists of:   

  • 0134444329 / 9780134444321 Starting Out with Python
  • 0134484967 / 9780134484969 MyLab Programming with Pearson eText -- Access Code Card -- for Starting Out with Python



Students can use the URL and phone number below to help answer their questions: 

 

http://247pearsoned.custhelp.com/app/home

 

800-677-6337

 

 

Web Development and Design Foundations with HTML5 (8th Edition)

By Terry Felke-Morris

Felke Morris Terry
Paperback (720 pages)

Web Development and Design Foundations with HTML5 (8th Edition)
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  • Web Development and Design Foundations with HTML5
Product Description:

For courses in web development and design.

 

A Comprehensive, Well-Rounded Intro to Web Development and Design
Updated and expanded in this Eighth Edition, Web Development and Design Foundations with HTML5 presents a comprehensive introduction to the development of effective web sites. Intended for beginning web developers, the text relates both the necessary hard skills (such as HTML5, CSS, and JavaScript) and soft skills (design, e-commerce, and promotion strategies) considered fundamental to contemporary web development. An emphasis on hands-on practice guides readers, as the text introduces topics ranging from configuration and layout to accessibility techniques and ethical considerations. The Eighth Edition contains updated coverage of HTML5 and CSS, expanded coverage of designing for mobile devices, and more.

Perennial Seller: The Art of Making and Marketing Work that Lasts

By Ryan Holiday

Holiday Ryan
Released: 2017-07-18
Hardcover (256 pages)

Perennial Seller: The Art of Making and Marketing Work that Lasts
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  • Perennial Seller The Art of Making and Marketing Work That Lasts
Product Description:
The book that Inc. says "every entrepreneur should read" and an FT Book of the Month selection...

How did the movie The Shawshank Redemption fail at the box office but go on to gross more than $100 million as a cult classic?


How did The 48 Laws of Power miss the bestseller lists for more than a decade and still sell more than a million copies?

How is Iron Maiden still filling stadiums worldwide without radio or TV exposure forty years after the band was founded?

Bestselling author and marketer Ryan Holiday calls such works and artists perennial sellers. How do they endure and thrive while most books, movies, songs, video games, and pieces of art disappear quickly after initial success? How can we create and market creative works that achieve longevity?

Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham, as well as his interviews with the minds behind some of the greatest perennial sellers of our time. His fascinating examples include:

• Rick Rubin, producer for Adele, Jay-Z, and the Red Hot Chili Peppers, who teaches his artists to push past short-term thinking and root their work in long-term inspiration.
• Tim Ferriss, whose books have sold millions of copies, in part because he rigorously tests every element of his work to see what generates the strongest response.
Seinfeld, which managed to capture both the essence of the nineties and timeless themes to become a modern classic.
• Harper Lee, who transformed a muddled manuscript into To Kill a Mockingbird with the help of the right editor and feedback.
• Winston Churchill, Stefan Zweig, and Lady Gaga, who each learned the essential tenets of building a platform of loyal, dedicated supporters.

Holiday reveals that the key to success for many perennial sellers is that their creators don’t distinguish between the making and the marketing. The product’s purpose and audience are in the creator’s mind from day one. By thinking holistically about the relationship between their audience and their work, creators of all kinds improve the chances that their offerings will stand the test of time.

Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World

By Gary Vaynerchuk

Gary Vaynerchuk
Released: 2013-11-26
Hardcover (224 pages)

Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World
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  • Jab Jab Jab Right Hook How to Tell Your Story in a Noisy Social World
Product Description:

New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. 

When managers and marketers outline their social media strategies, they plan for the “right hook”—their next sale or campaign that’s going to knock out the competition. Even companies committed to jabbing—patiently engaging with customers to build the relationships crucial to successful social media campaigns—want to land the punch that will take down their opponent or their customer’s resistance in one blow. Right hooks convert traffic to sales and easily show results. Except when they don’t.

Thanks to massive change and proliferation in social media platforms, the winning combination of jabs and right hooks is different now. Vaynerchuk shows that while communication is still key, context matters more than ever. It’s not just about developing high-quality content, but developing high-quality content perfectly adapted to specific social media platforms and mobile devices—content tailor-made for Facebook, Instagram, Pinterest, Twitter, and Tumblr.

Automate the Boring Stuff with Python: Practical Programming for Total Beginners

By Al Sweigart

imusti
Released: 2015-04-14
Paperback (504 pages)

Automate the Boring Stuff with Python: Practical Programming for Total Beginners
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  • No Starch Press
Product Description:
If you’ve ever spent hours renaming files or updating hundreds of spreadsheet cells, you know how tedious tasks like these can be. But what if you could have your computer do them for you?

In Automate the Boring Stuff with Python, you’ll learn how to use Python to write programs that do in minutes what would take you hours to do by hand—no prior programming experience required. Once you’ve mastered the basics of programming, you’ll create Python programs that effortlessly perform useful and impressive feats of automation to:
–Search for text in a file or across multiple files
–Create, update, move, and rename files and folders
–Search the Web and download online content
–Update and format data in Excel spreadsheets of any size
–Split, merge, watermark, and encrypt PDFs
–Send reminder emails and text notifications
–Fill out online forms

Step-by-step instructions walk you through each program, and practice projects at the end of each chapter challenge you to improve those programs and use your newfound skills to automate similar tasks.

Don’t spend your time doing work a well-trained monkey could do. Even if you’ve never written a line of code, you can make your computer do the grunt work. Learn how in Automate the Boring Stuff with Python.

Note: The programs in this book are written to run on Python 3.



 
 



   

 
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